Serene Strategies Team
4 min readDec 19, 2023

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Memes — those delightful little internet-cultural gems that have us laughing, sharing, and tagging friends with relentless enthusiasm. You’d be lying if you said you hadn’t LOL-ed at least once at a solid meme. Now, imagine harnessing that unparalleled internet humor and incorporating it into your social media marketing — sounds like a dream, right? Well, dream no more, fellow marketers, because we’re about to embark on a wild, meme-tastic ride that’ll elevate your brand to the stratosphere of social media greatness!

At Serene Strategies, we believe the winning formula for social media success entails blending wit, creativity, relevancy, and, of course, a bit of fun. This is where the meme magic comes in — by learning the art of meme marketing, you’ll not only increase your brand’s relatability among audience members, but also master the knack of evoking laughter, delight, and that all-important ‘share’ button. We’re talking meme mastery: creating, curating, and capitalizing on these seemingly straightforward yet powerful pieces of content in social media.

So, strap yourself in, dust off your meme archives, and let’s dive headfirst into the wonderfully whimsical and oh-so-rewarding world of meme-driven social media marketing. Embrace the meme-olution, and let’s watch your engagement and brand love go through the roof — to infinity and beyond!

Meme-Ology: The Art, Science, and Humor Behind Internet Memes

Before diving into meme marketing, let’s understand the fascinating fabric of internet culture that brought these…

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Serene Strategies Team

We're ex-social media managers, writing about the things we did, didn't do, and should've done. #BuildInPublic