Serene Strategies Team
4 min readSep 14, 2023

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Instagram Reels is a fun and creative way to share your life with friends and followers. With Reels, you can create short, engaging videos that are sure to capture attention. Whether you’re sharing a funny moment, a new recipe, or a behind-the-scenes look at your day, Reels is the perfect way to do it. So what are you waiting for? Start creating Reels today!

Welcome to the wonderful world of Instagram! Instagram, with over 2 billion active users, is a great place to find new fans and keep building your iconic brand. Instagram’s features are pretty impressive, to be frank. Adding in the ability to post longer videos, “static” posts (photos), live streams, and most importantly, Instagram Reels. Today let’s learn about reels, why Meta is pushing them, and how you can capitalize before the curve flattens out. Let’s get into it!

Instagram Reels

Instagram Reels Feature Overview

Instagram recently misfired on their user interface, trying to jump to a similar full-screen format as TikTok boasts in their app in order to include photos, lives, and reels in one timeline. People did not take it well (myself included) and Instagram rolled back the update — though I suspect it will return later on. Why is Instagram doing this? Simply turn Instagram (and Facebook) into discovery engines — just like TikTok is, and tear some of the stolen in-app user time from TikTok. In simpler terms, they’re pushing you to use Reels. So how…

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Serene Strategies Team

We're ex-social media managers, writing about the things we did, didn't do, and should've done. #BuildInPublic